Full Job Description
Exciting Opportunity: Digital Content Strategist at Amazon, Cambridge MA
Are you passionate about crafting engaging digital narratives? Do you have a knack for data-driven decision-making? Amazon, a leader in innovation and customer service, is seeking a talented Digital Content Strategist to join our dynamic team in Cambridge, Massachusetts.
About Us
At Amazon, we strive to be Earth’s most customer-centric company, where customers can find and discover anything they might want to buy online. We are constantly innovating and adapting our strategies to meet the ever-changing needs of our global clientele. Our Cambridge office is at the forefront of cutting-edge technology and digital marketing initiatives. We are a diverse team passionate about blending creativity with analytical thinking to drive meaningful results.
Your Role and Responsibilities
As a Digital Content Strategist, you will play a crucial role in shaping our online content and driving our digital marketing strategies. Your responsibilities will include:
- Developing and executing a comprehensive content strategy that aligns with Amazon’s overarching business goals and enhances the customer journey.
- Conducting thorough research and analysis to identify industry trends, competitor strategies, and audience insights that inform content creation.
- Collaborating with cross-functional teams—including design, engineering, and product management—to create compelling content that resonates with our target audience.
- Optimizing content across multiple platforms (including websites, social media, and email) to increase engagement and drive conversions.
- Utilizing SEO best practices to enhance organic search visibility and improve overall website performance.
- Tracking, measuring, and reporting on content performance using various analytics tools to continually refine content strategy.
- Supervising content creators and freelance writers to ensure brand tone and messaging consistency.
- Staying updated on digital marketing trends, tools, and best practices to drive innovative content solutions.
Qualifications
The ideal candidate for the Digital Content Strategist position will possess the following qualifications:
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- 3+ years of experience in digital content strategy or a related field, with a strong portfolio of previous work.
- Proven track record of successful content development and implementation across various digital channels.
- Solid understanding of SEO principles and experience with tools like Google Analytics, SEMrush, or Moz.
- Strong writing, editing, and storytelling abilities with keen attention to detail.
- Exceptional organizational skills and the ability to manage multiple projects simultaneously.
- Excellent communication and interpersonal skills, with an ability to collaborate effectively across teams.
- A proactive and innovative mindset, with a passion for digital marketing and content creation.
What We Offer
At Amazon, we believe in nurturing talent and providing a supportive work environment. As a Digital Content Strategist, you will enjoy:
- Competitive salary and comprehensive benefits package, including health insurance, retirement plans, and employee discounts.
- Opportunity to work with some of the brightest minds in the industry in a collaborative and inclusive atmosphere.
- Access to ongoing professional development and opportunities for career advancement.
- Flexible work arrangements, including remote work options.
- A stimulating work culture that values creativity and innovation.
- Engagement in exciting projects that have a significant impact on consumer experiences across the globe.
Why Cambridge?
Located just a stone's throw from Boston, Cambridge is a hub of innovation and culture. Home to prestigious universities and an array of tech start-ups, Cambridge boasts a thriving community ideal for professionals who are passionate about technology and creativity. You'll find exceptional restaurants, rich history, and plenty of green spaces, making it an ideal location to live and work.
Join Us!
If you’re ready to take your career to the next level and define the future of digital content strategy at Amazon, apply today! Showcase your expertise, share your passion for digital storytelling, and help us shape unforgettable customer experiences.
We are an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Be a part of something big. Be a part of Amazon.